UK top luxury fashion sites by share of voice 2022

Among the leading luxury fashion websites in the United Kingdom (UK), Gucci had the highest share of voice between July to September 2022, with 7.69 percent. Farfetch followed in the ranking with a lower search visibility on Google UK. Its share of voice amounted to 6.8 percent

Leading luxury fashion websites in the United Kingdom (UK) in 3rd quarter 2022, by share of voice

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Release date

October 2022

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Region

United Kingdom

Survey time period

Q3 2022

Supplementary notes

* Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 10,390 of the most commercially valuable, category-specific search terms through Google UK,

Figures have been rounded.
The source does not provide the date of release, the date given is the one of last access.

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