As of March 2021, the number of non-pay TV households in the United States hit 54.4 million. It is predicted that this figure will grow to 72.2 million by 2025, in tandem with consistent annual decrease in those who subscribe to traditional paid television services.
Number of non-pay TV households in the United States from 2013 to 2025
(in millions)
Characteristic
Number of households in millions
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eMarketer. (March 11, 2021). Number of non-pay TV households in the United States from 2013 to 2025 (in millions) [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer. "Number of non-pay TV households in the United States from 2013 to 2025 (in millions)." Chart. March 11, 2021. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer. (2021). Number of non-pay TV households in the United States from 2013 to 2025 (in millions). Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer. "Number of Non-pay Tv Households in The United States from 2013 to 2025 (in Millions)." Statista, Statista Inc., 11 Mar 2021, https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/
eMarketer, Number of non-pay TV households in the United States from 2013 to 2025 (in millions) Statista, https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/ (last visited September 01, 2024)
Number of non-pay TV households in the United States from 2013 to 2025 (in millions) [Graph], eMarketer, March 11, 2021. [Online]. Available: https://www.statista.com/statistics/497237/number-non-pay-tv-households-usa/