Cord-cutting penetration in the U.S. 2019-2024
The share of cord-cutting households in the United States amounted to 24.1 percent as of September 2020, a figure expected to increase considerably over the coming years. By 2024, it is estimated that 35.4 percent of U.S. households will have cut the cord. If this prediction comes to pass, that will mark an increase of over 10 percent in four years.
