This statistic shows the results of a survey on the sources consumers relied on to identify the best brands in the United Kingdom (UK) in 2016. The survey found that 46 percent of UK respondents stated to trust analyst or expert reviews when looking for the best brands, whereas 11 percent relied on TV advertising.
What sources do you use to identify the best brands?*
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Statistics on Back-to-college market
Overview
7
- Basic Statistic College enrollment in public and private institutions in the U.S. 1965-2030
- Premium Statistic Enrollment in 2-year postsecondary institutions U.S. 2020, by state
- Premium Statistic Leading college towns in the U.S. 2021, by number of students enrolled
- Premium Statistic Combined back-to-school and back-to-college spending in the U.S. 2007-2022
- Premium Statistic Back-to-college spending in the U.S. 2009-2022
- Premium Statistic Average back-to-college expenditure per household in the U.S. 2009-2022
- Premium Statistic U.S. average back-to-college expenditure by region 2021
Average expenditure by category
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- Premium Statistic Back-to-college electronics: amount U.S. consumers planned to spend 2007-2022
- Premium Statistic Back-to-college clothing: amount U.S. consumers planned to spend 2007-2022
- Premium Statistic Back-to-college shoes: amount U.S. consumers planned to spend 2007-2022
- Premium Statistic Amount U.S. consumers planned to spend on back-to-college food 2017-2021
- Premium Statistic Back-to-college furnishings: amount U.S. consumers planned to spend 2007-2022
- Premium Statistic Back-to-college school supplies: amount U.S. consumers planned to spend 2007-2022
- Premium Statistic Back-to-college branded gear: amount U.S. consumers planned to spend 2008-2022
Total expenditure by category
7
- Premium Statistic U.S. consumer planned expenditure on back-to-college electronics 2007-2022
- Premium Statistic Back-to-college clothing: total expenditure by U.S. consumers 2007-2022
- Premium Statistic Total planned expenditure on shoes by U.S. consumers for back-to-college 2007-2022
- Premium Statistic U.S. planned expenditure on back-to-college food items 2009-2022
- Premium Statistic U.S. planned expenditure on back-to-college dorm or apartment furnishings 2007-2022
- Premium Statistic U.S. consumer planned expenditure on back-to-college school supplies 2007-2022
- Premium Statistic U.S. planned expenditure on back-to-college collegiate branded gear 2008-2022
Consumer behavior
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- Basic Statistic Expected total back-to-college spending of U.S. parents 2013-2022
- Premium Statistic Share of U.S. back-to-college shoppers' spending by sales channel 2022
- Premium Statistic Back-to-college shopping in the U.S.: anticipated shopping location 2022
- Basic Statistic Share of U.S. shoppers trying to save while buying back-to-college supplies 2019-2022
- Premium Statistic Interest in and use of technologies among U.S. back-to-college shoppers 2022
- Premium Statistic Share of U.S. consumers that started their back-to-class shopping in June 2019-2021
Further related statistics
11
- Consumers taking action after receiving mail in the United Kingdom (UK) 2013
- Consumer attitudes towards single serve coffee makers in Canada 2014
- Likelihood of customers sharing data with their health insurer U.S. 2017
- Consequences of out of stock hot chocolate products in the U.S. 2017
- Brand loyalty of coffee consumers in the U.S. 2017
- Frequency of seafood consumption among Americans by region 2018
- Reasons for not shopping on 11.11 Indonesia 2018
- Consumption attitude changes due to coronavirus outbreak in China 2020
- Great Britain: change in consumer behavior due to climate change 2019
- UK: frequency of checking the traffic lights system on food 2020, by marital status
- Impact of COVID-19 pandemic on confectioneries' purchasing volume Thailand 2020
Further Content: You might find this interesting as well
Statistics
- Consumers taking action after receiving mail in the United Kingdom (UK) 2013
- Consumer attitudes towards single serve coffee makers in Canada 2014
- Likelihood of customers sharing data with their health insurer U.S. 2017
- Consequences of out of stock hot chocolate products in the U.S. 2017
- Brand loyalty of coffee consumers in the U.S. 2017
- Frequency of seafood consumption among Americans by region 2018
- Reasons for not shopping on 11.11 Indonesia 2018
- Consumption attitude changes due to coronavirus outbreak in China 2020
- Great Britain: change in consumer behavior due to climate change 2019
- UK: frequency of checking the traffic lights system on food 2020, by marital status
- Impact of COVID-19 pandemic on confectioneries' purchasing volume Thailand 2020
Marketing Week. (January 24, 2017). What sources do you use to identify the best brands?* [Graph]. In Statista. Retrieved February 03, 2023, from https://www.statista.com/statistics/678052/consumer-trust-in-brand-advertising-by-source-united-kingdom-uk/
Marketing Week. "What sources do you use to identify the best brands?*." Chart. January 24, 2017. Statista. Accessed February 03, 2023. https://www.statista.com/statistics/678052/consumer-trust-in-brand-advertising-by-source-united-kingdom-uk/
Marketing Week. (2017). What sources do you use to identify the best brands?*. Statista. Statista Inc.. Accessed: February 03, 2023. https://www.statista.com/statistics/678052/consumer-trust-in-brand-advertising-by-source-united-kingdom-uk/
Marketing Week. "What Sources Do You Use to Identify The Best Brands?*." Statista, Statista Inc., 24 Jan 2017, https://www.statista.com/statistics/678052/consumer-trust-in-brand-advertising-by-source-united-kingdom-uk/
Marketing Week, What sources do you use to identify the best brands?* Statista, https://www.statista.com/statistics/678052/consumer-trust-in-brand-advertising-by-source-united-kingdom-uk/ (last visited February 03, 2023)
What sources do you use to identify the best brands?* [Graph], Marketing Week, January 24, 2017. [Online]. Available: https://www.statista.com/statistics/678052/consumer-trust-in-brand-advertising-by-source-united-kingdom-uk/