This statistic illustrates the results of a survey on the leading product categories purchased online from abroad by consumers in the United Kingdom (UK) in 2020. During the survey period, it was found that 18 percent of respondents purchased clothing online from abroad. A share of nine percent of respondents stated that they made cross-border purchases of cosmetics, haircare and skincare products. For a more detailed look at online shopping and online shoppers in the United Kingdom please visit our Digital Market Outlook.
Share of respondents who made online purchases from abroad in the United Kingdom (UK) in 2020, by product type
Type of purchase
Share of respondents
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* Refers to computers and computer accessories, TVs, music systems, home cinema systems, mobile phones and accessories, and electrical household appliances.
** Including audio books
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PostNord. (May 30, 2020). Share of respondents who made online purchases from abroad in the United Kingdom (UK) in 2020, by product type [Graph]. In Statista. Retrieved September 15, 2024, from https://www.statista.com/statistics/696787/share-of-respondents-who-made-online-purchases-in-the-uk-by-product-category/
PostNord. "Share of respondents who made online purchases from abroad in the United Kingdom (UK) in 2020, by product type." Chart. May 30, 2020. Statista. Accessed September 15, 2024. https://www.statista.com/statistics/696787/share-of-respondents-who-made-online-purchases-in-the-uk-by-product-category/
PostNord. (2020). Share of respondents who made online purchases from abroad in the United Kingdom (UK) in 2020, by product type. Statista. Statista Inc.. Accessed: September 15, 2024. https://www.statista.com/statistics/696787/share-of-respondents-who-made-online-purchases-in-the-uk-by-product-category/
PostNord. "Share of Respondents Who Made Online Purchases from Abroad in The United Kingdom (Uk) in 2020, by Product Type." Statista, Statista Inc., 30 May 2020, https://www.statista.com/statistics/696787/share-of-respondents-who-made-online-purchases-in-the-uk-by-product-category/
PostNord, Share of respondents who made online purchases from abroad in the United Kingdom (UK) in 2020, by product type Statista, https://www.statista.com/statistics/696787/share-of-respondents-who-made-online-purchases-in-the-uk-by-product-category/ (last visited September 15, 2024)
Share of respondents who made online purchases from abroad in the United Kingdom (UK) in 2020, by product type [Graph], PostNord, May 30, 2020. [Online]. Available: https://www.statista.com/statistics/696787/share-of-respondents-who-made-online-purchases-in-the-uk-by-product-category/
