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Women's opinions on the individuality of hair conditioner and masks UK 2017

This statistic shows the results of a survey in which respondents from an English speaking female sample were asked whether they buy conditioner and hair masks to be different or in accordance with what others use in the United Kingdom (UK) in 2017. A majority of 59 percent hold a neutral position between acquiring conditioner and hair masks to be different and buying them to be in accordance with others. In contrast, only seven percent of respondents said they buy shampoo in accordance with what others use.

Female customers' opinions on the individuality of conditioner and hair masks in the United Kingdom (UK) in 2017*

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Source

Release date

June 2017

Region

United Kingdom

Survey time period

May 18th to 29th 2017

Number of respondents

273 respondents

Age group

18 years and older

Special properties

English speaking female population, respondents who use conditioner and hair masks at least once a month

Method of interview

Online survey

Supplementary notes

* The original question was formulated as follows: "[I buy conditioner and hair masks to be different from others. | I buy conditioner and hair masks in accordance with what others use.] Please position yourself in regards to the following statements."

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