According to a survey of internet users in the United Kingdom conducted during the third quarter of 2020, social networking apps were the leading apps by reach, with 88.7 percent of the country's digital population using this app category. Chat apps had a similarly high reach with approximately 88.6 percent of the internet users in the country sending instant messages on apps like WhatsApp and Messenger. Shopping apps followed, with a 70 percent reach in the examined period.
Most popular app categories in the United Kingdom during 3rd quarter 2020, by reach
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Share of respondents
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We Are Social, & DataReportal, & Hootsuite. (February 9, 2021). Most popular app categories in the United Kingdom during 3rd quarter 2020, by reach [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/717399/most-used-smartphone-applications-in-the-uk/
We Are Social, und DataReportal, und Hootsuite. "Most popular app categories in the United Kingdom during 3rd quarter 2020, by reach." Chart. February 9, 2021. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/717399/most-used-smartphone-applications-in-the-uk/
We Are Social, DataReportal, Hootsuite. (2021). Most popular app categories in the United Kingdom during 3rd quarter 2020, by reach. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/717399/most-used-smartphone-applications-in-the-uk/
We Are Social, and DataReportal, and Hootsuite. "Most Popular App Categories in The United Kingdom during 3rd Quarter 2020, by Reach." Statista, Statista Inc., 9 Feb 2021, https://www.statista.com/statistics/717399/most-used-smartphone-applications-in-the-uk/
We Are Social & DataReportal & Hootsuite, Most popular app categories in the United Kingdom during 3rd quarter 2020, by reach Statista, https://www.statista.com/statistics/717399/most-used-smartphone-applications-in-the-uk/ (last visited July 27, 2024)
Most popular app categories in the United Kingdom during 3rd quarter 2020, by reach [Graph], We Are Social, & DataReportal, & Hootsuite, February 9, 2021. [Online]. Available: https://www.statista.com/statistics/717399/most-used-smartphone-applications-in-the-uk/