
Share of people worldwide who used technology to track their fitness 2016, by age
App usage
Fitness apps are used to track many aspects of health and wellbeing. Not only are they used for health data such as fitness and nutrition, they can also be used for mental health and chronic illness tracking. Health app users access their apps in a variety of ways. The most common way that health app users accessed their apps was through their mobile phone. When app publishers were asked who they target their apps for, people with chronic illness were most commonly chosen as a target demographic for health apps.
Health app market
Fitness tracking app downloads have dramatically increased in recent years. App diversity and availability have also increased since the popularity of health apps has risen. Since 2015, the number of apps available for download from the Apple store has almost doubled. The top health and fitness app downloaded through the Google Play store in March 2019 was Calorie Counter by MyFitnessPal. The second most downloaded health app at that time was Headspace: Meditation & Sleep.