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Italy: expenditure on Facebook advertising among tourism companies 2015

How much do you usually spend on Facebook ads?

Italy: expenditure on Facebook advertising among tourism companies 2015 This statistic illustrates the typical expenditure on Facebook advertising among travel and holiday company owners in Italy in 2015. According to the study, almost four in ten respondents (38.5 percent) had never invested in Facebook ads to promote their company. By contrast, about a fifth of companies invested up to 100 euro per month in Facebook ads, and three percent of respondents had a monthly budget that exceeded 300 euro.
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How much do you usually spend on Facebook ads?

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Description

Source

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This statistic illustrates the typical expenditure on Facebook advertising among travel and holiday company owners in Italy in 2015. According to the study, almost four in ten respondents (38.5 percent) had never invested in Facebook ads to promote their company. By contrast, about a fifth of companies invested up to 100 euro per month in Facebook ads, and three percent of respondents had a monthly budget that exceeded 300 euro.
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Release date
January 2016
Region
Italy
Survey time period
December 2015
Number of respondents
169 respondents
Special properties
Travel agencies, accommodation providers, food service businesses
Supplementary notes
The source does not provide any information regarding the survey type.
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