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Holiday booking websites used by Millennials and Baby Boomers in the UK 2017
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Holiday booking websites used by Millennials and Baby Boomers in the UK 2017
Type of website Millennials and Baby Boomers booked their most recent holiday booked through in the United Kingdom (UK) in 2017*
by Jennifer Luty,
last edited
Mar 22, 2018
This statistic shows the type of website Millennial and Baby Boomer consumers booked their most recent holiday through in the United Kingdom (UK) in 2017. Close to a quarter of Baby Boomers said they booked their most recent holiday through a hotel website, making it the most popular option among this generation. The results also showed that Millennials were more likely to be users of accommodation platforms such as Airbnb, with 10 percent booking their last vacation via such platforms compared to only one percent of Baby Boomers.
Type of website Millennials and Baby Boomers booked their most recent holiday booked through in the United Kingdom (UK) in 2017*
| Millennials | Baby Boomers | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
| Millennials | Baby Boomers | |
|---|---|---|
| - | - | - |
| - | - | - |
| - | - | - |
| - | - | - |
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by Jennifer Luty,
last edited
Mar 22, 2018
This statistic shows the type of website Millennial and Baby Boomer consumers booked their most recent holiday through in the United Kingdom (UK) in 2017. Close to a quarter of Baby Boomers said they booked their most recent holiday through a hotel website, making it the most popular option among this generation. The results also showed that Millennials were more likely to be users of accommodation platforms such as Airbnb, with 10 percent booking their last vacation via such platforms compared to only one percent of Baby Boomers.
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- Release date
- August 2017
- Region
- United Kingdom
- Survey time period
- 2017
- Age group
- 18 years and older
- Supplementary notes
- * Millennials: 18-35 year olds, Baby Boomers: 55-70 year olds
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- August 2017
More information
- Region
- United Kingdom
- Survey time period
- 2017
- Age group
- 18 years and older
- Supplementary notes
- * Millennials: 18-35 year olds, Baby Boomers: 55-70 year olds
Other statistics on the topic
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Social media sites' influence on travel bookings in Great Britain 2017, by generation
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