Most used SVOD platforms in Denmark and Norway 2021-2022

Published by
Julia Stoll,
May 5, 2023
An online survey found that Netflix was the most popular subscription video-on-demand (SVOD) service in the Scandinavian countries Norway and Denmark in 2022, with 59 percent of respondents having access to the streaming platform. HBO Max had the second largest subscriber base in the region, followed by Viaplay and Disney+.

Share of people accessing subscription video-on-demand (SVOD) services in Denmark and Norway in 2021 and 2022, by platform

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Release date

November 2022

Region

Denmark, Norway

Survey time period

2021 and 2022

Number of respondents

4,000*

Age group

18-75 years

Method of interview

Online survey

Supplementary notes

*Base 2021: All adults 18-75. Weighted base (4,000), Norway (1,000), Denmark (1,092).
Base 2022: All adults 18-75. Weighted base (4,000), Norway (1,000), Denmark (1,000).

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