This statistic shows the results of a survey conducted between October 2017 and January 2018 among 2,000 adult American women on their preferred facial foundation brand. The results were sorted by age. During the survey, 14.5 percent of respondents aged 18 to 34 stated their preferred brand is MAC; 11.6 percent of respondents aged 35 to 49 said the same.
United States: Brand preferences for facial foundation from October 2017 to January 2018, by age
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$69 USD $49 USD / Month *
in the first 12 months
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you
Channels and retailers
8
- Premium Statistic Leading cosmetics shopping destinations of female U.S. consumers 2017
- Premium Statistic Preferred types of shops for online cosmetics shopping in the U.S. 2017
- Premium Statistic Places where U.S. consumers buy organic beauty and care products 2017
- Premium Statistic Household penetration of cosmetics in the U.S. as of October 2017, by category
- Premium Statistic Share of U.S. consumers who purchased cosmetics at national retailers May 2017
- Premium Statistic Share of U.S. consumers who purchased cosmetics at local retailers May 2017
- Premium Statistic Leading retailers where U.S. consumers shopped for cosmetics in 2017
- Premium Statistic Proportion of cosmetics purchases made online by U.S. consumers 2017
Purchasing behavior
6
- Premium Statistic Beauty and care products bought by U.S. consumers 2017
- Premium Statistic Share of organic beauty and care products bought by U.S. consumers 2017
- Premium Statistic Beauty box brand subscription rate among female U.S. subscribers 2017
- Premium Statistic Cosmetics purchasing behavior among consumers in the U.S. in 2017
- Basic Statistic U.S. consumers aversion from buying cosmetic brands tested on animals 2017
- Premium Statistic U.S. household expenditure on cosmetics, perfume and bath products 2010-2021
Consumer preference
6
- Premium Statistic Leading retailers where U.S. consumers bought cosmetic products in 2017
- Premium Statistic U.S. consumers who care about ingredients in beauty and care products 2017
- Premium Statistic U.S. consumers who prefer to buy natural/organic cosmetics products 2017
- Premium Statistic Skin care ingredient preferences among women in the U.S. 2017
- Premium Statistic Facial foundation brand preferences in the U.S. in 2017 and 2018, by age
- Premium Statistic Brands of blusher or bronzer used in the U.S. 2020
Online behavior
8
- Premium Statistic Cosmetics product purchase frequency of female U.S. consumers 2017, by channel
- Premium Statistic Preferred beauty product purchasing channels in the U.S. in 2019
- Premium Statistic Importance of social media when purchasing cosmetics in the U.S. 2014-2017, by type
- Premium Statistic Leading beauty brands on social media in the U.S. 2020, by actions
- Premium Statistic Female U.S. consumers who read beauty and cosmetics magazines 2017
- Premium Statistic Female U.S. consumers who read beauty and cosmetics blogs 2017
- Premium Statistic Female U.S. consumer beauty and cosmetics blogs consumption 2017
- Premium Statistic YouTube beauty product review video consumption of female U.S. users 2017
Further related statistics
18
- American women' s preferred facial moisturizer brands 2018, based on quality
- Facial moisturizer brand preferences in the U.S. in 2017 and 2018, by ethnicity
- Credit card brand preferences of Americans in the 1st quarter of 2016, by income
- Bottled water brand preferences among Millennials and older generations 2016
- Energy drink brand preferences in the U.S. in 2016, by gender
- Hair dryer brand preferences in the U.S. in 2016, by age group
- Breakfast bar brand preferences in the U.S. in 2016, by gender
- Americans preferring Subway in the U.S. in 2016 and 2017, by gender
- Americans preferring Keurig coffee makers in Q1 2016 and Q1 2017, by age
- Americans preferring Cricket Wireless from mid-2016 to mid-2017, by age
- Americans preferring Florida's Natural Orange Juice from 2016 to mid-2017, by age
- Americans on Pop Secret Microwave Popcorn from Q2 2016 through Q3 2017, by age
- U.S. airlines brand preferences in the U.S. from September to November 2017, by age
- Men's athletic shoes brand preferences in the U.S. in Q4 2017, by age
- Smartphone brand preferences in the U.S. in 2017 and 2018, by age
- Main reasons to use Korean beauty products among females Thailand 2021
- Main reasons to use Korean beauty products among consumers Philippines 2021
- Americans on Arby's from Q3 2016 through Q3 2017, by gender
Further Content: You might find this interesting as well
Statistics
- American women' s preferred facial moisturizer brands 2018, based on quality
- Facial moisturizer brand preferences in the U.S. in 2017 and 2018, by ethnicity
- Credit card brand preferences of Americans in the 1st quarter of 2016, by income
- Bottled water brand preferences among Millennials and older generations 2016
- Energy drink brand preferences in the U.S. in 2016, by gender
- Hair dryer brand preferences in the U.S. in 2016, by age group
- Breakfast bar brand preferences in the U.S. in 2016, by gender
- Americans preferring Subway in the U.S. in 2016 and 2017, by gender
- Americans preferring Keurig coffee makers in Q1 2016 and Q1 2017, by age
- Americans preferring Cricket Wireless from mid-2016 to mid-2017, by age
- Americans preferring Florida's Natural Orange Juice from 2016 to mid-2017, by age
- Americans on Pop Secret Microwave Popcorn from Q2 2016 through Q3 2017, by age
- U.S. airlines brand preferences in the U.S. from September to November 2017, by age
- Men's athletic shoes brand preferences in the U.S. in Q4 2017, by age
- Smartphone brand preferences in the U.S. in 2017 and 2018, by age
- Main reasons to use Korean beauty products among females Thailand 2021
- Main reasons to use Korean beauty products among consumers Philippines 2021
- Americans on Arby's from Q3 2016 through Q3 2017, by gender
The Brand Strength Monitor. (March 1, 2018). United States: Brand preferences for facial foundation from October 2017 to January 2018, by age [Graph]. In Statista. Retrieved June 04, 2023, from https://www.statista.com/statistics/817425/united-states-brand-preferences-facial-foundation-age/
The Brand Strength Monitor. "United States: Brand preferences for facial foundation from October 2017 to January 2018, by age." Chart. March 1, 2018. Statista. Accessed June 04, 2023. https://www.statista.com/statistics/817425/united-states-brand-preferences-facial-foundation-age/
The Brand Strength Monitor. (2018). United States: Brand preferences for facial foundation from October 2017 to January 2018, by age. Statista. Statista Inc.. Accessed: June 04, 2023. https://www.statista.com/statistics/817425/united-states-brand-preferences-facial-foundation-age/
The Brand Strength Monitor. "United States: Brand Preferences for Facial Foundation from October 2017 to January 2018, by Age." Statista, Statista Inc., 1 Mar 2018, https://www.statista.com/statistics/817425/united-states-brand-preferences-facial-foundation-age/
The Brand Strength Monitor, United States: Brand preferences for facial foundation from October 2017 to January 2018, by age Statista, https://www.statista.com/statistics/817425/united-states-brand-preferences-facial-foundation-age/ (last visited June 04, 2023)
United States: Brand preferences for facial foundation from October 2017 to January 2018, by age [Graph], The Brand Strength Monitor, March 1, 2018. [Online]. Available: https://www.statista.com/statistics/817425/united-states-brand-preferences-facial-foundation-age/