Smartphone brand preferences in the U.S. in 2017 and 2018, by age

This statistic shows the results of a survey conducted between October 2017 and February 2018 among 2,500 adult Americans on their preferred smartphone brand. The results were sorted by age. During the survey, 36.7 percent of respondents aged 18 to 34 stated that their preferred brand is Apple's iPhone; 29.9 percent of respondents aged 35 to 49 said the same.

United States: Brand preferences for smartphones from October 2017 to February 2018, by age

18-3435-4950 years and older
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Release date

March 2018


United States

Survey time period

October 2017 to February 2018

Number of respondents

2,500 respondents

Age group

18 years and older

Special properties

Respondents aged 18-74

Method of interview

Online survey

Supplementary notes

* Age 18-34, n=854
Age 35-49, n=662
age 50 years and older, n=970.

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Statistics on "Smartphones in the U.S."

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