- Internet›
- Advertising & Marketing›
U.S. midterm political advertising spending share on Facebook in 2018, by affiliation
Premium statistics
Industry-specific and extensively researched technical data (partially from exclusive partnerships).
A paid subscription is required for full access.
U.S. midterm political advertising spending share on Facebook in 2018, by affiliation
Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation
This statistic shows the distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation. According the findings, political spending of Democratic-aligned pages accounted for approximately 66 percent of all ad dollars spent on Facebook and Instagram before midterm elections.
Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation
| Share of spending | |
|---|---|
| - | - |
| - | - |
| - | - |
| Share of spending | |
|---|---|
| - | - |
| - | - |
| - | - |
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
Exclusive content
Exclusive Premium statistic
You need a Premium Account for unlimited access.
Full access to 1.5m statistics
Incl. source references
Available to download in PNG, PDF, XLS format
Premium Account
only $49 / month
*
© Statista 2019
About this statistic
Show source
Download
Settings
Share
Chart type
Datalabels
Share on Social Media
Download started
Please be patient - this may take a moment
Please be patient - this may take a moment
Description
Source
More information
This statistic shows the distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation. According the findings, political spending of Democratic-aligned pages accounted for approximately 66 percent of all ad dollars spent on Facebook and Instagram before midterm elections.
Show more- Show sources information
- Show publisher information
- Release date
- November 2018
- Region
- United States
- Survey time period
- October 28 to November 3, 2018
- Special properties
- political and issue ads that ran on Facebook and Instagram
- Supplementary notes
- The source did not account for points exceeding 100 percent.
Source
- Show sources information
- Show publisher information
- Release date
- November 2018
More information
- Region
- United States
- Survey time period
- October 28 to November 3, 2018
- Special properties
- political and issue ads that ran on Facebook and Instagram
- Supplementary notes
- The source did not account for points exceeding 100 percent.
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account!
Premium Account
Your perfect start with Statista
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$49 / Month *
Corporate Account
Full access
Corporate solution including all features.
* All products require an annual contract.
Prices do not include sales tax.
Prices do not include sales tax.
Leading companies trust Statista:
Related Studies: Available to Download in PDF or PPTX Format
All Information
in one Presentation
Political advertising in the U.S.
- 71 page/s
- English
- pptx
- Detailed references
Everything On "Political advertising in the U.S." in One Document: Edited and Divided into Handy Chapters. Including Detailed References.
Other Reports & Dossiers
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation
Statistics on "Political advertising in the U.S."
- Overview
The most important statistics
- Midterm political advertising spending in the United States in 2010, 2014 and 2018 (in million U.S. dollars)Midterm political ad spend in the U.S. 2010-2018
- Political advertising spending in the United States in 2018, by level (in million U.S. dollars)Political advertising spending in the U.S. 2018, by level
- Political advertising expenditure in the United States in 2018, by medium (in million U.S. dollars)Political ad spend in the U.S. 2018, by medium
- Radio political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)Radio political ad spend in the U.S. 2018, by contest category
- Broadcast television political advertising spending in the United States from 2015 to 2020 (in million U.S. dollars)Broadcast TV political ad spend in the U.S. 2015-2020
- Average spending on influencer marketing per campaign in the United States in 2017, by industry (in 1,000 U.S. dollars)Average spend on influencer marketing campaigns in the U.S. 2017, by vertical
- Digital
The most important statistics
- Digital political advertising spending in the United States from 2008 to 2020 (in million U.S. dollars)Digital political ad spend in the U.S. 2008-2020
- Political advertising spending on Facebook between 2014 and 2018, by sponsor category (in million U.S. dollars)Political advertising spending on Facebook between 2014 and 2018, by sponsor category
- Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliationU.S. midterm political advertising spending share on Facebook in 2018, by affiliation
- Number of political advertising impressions on Facebook in the United States between 2014 and 2018, by sponsor category (in millions)Number of U.S. political ad impressions on Facebook 2014-2018, by sponsor category
- U.S. states with the largest political advertising spending on Google as of August 30, 2018 (in 1,000 U.S. dollars)U.S. states with the largest political advertising spending on Google in 2018
- Largest political advertisers on Google in the United States as of August 2018, by ad spend (in 1,000 U.S. dollars)U.S. largest political advertisers on Google August 2018, by ad spend
- Presidential elections
The most important statistics
- Political advertising spending during the presidential elections in the United States in 2012 and 2016 (in million U.S. dollars)Political advertising spending during the U.S. presidential elections in 2012-2016
- Political advertising spending in the United States in the 2016 election season, by medium (in billion U.S. dollars)U.S. presidential election 2016 - ad spend
- Number of advertisements aired for the 2016 presidential election in the United States, by sponsorNumber of ads aired for 2016 U.S. presidential election, by sponsor
- Cost of advertisements aired for the 2016 presidential election in the United States, by sponsor (in million U.S. dollars)Cost of ads aired for 2016 U.S. presidential election, by sponsor
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by ad airingsTop 10 media markets in the 2016 U.S. presidential race as of August, by ad airings
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by expenditure (in million U.S. dollars)Top 10 media markets in the 2016 U.S. presidential race as of August, by expenditure
- Number of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016Number of ads aired for 2016 U.S. presidential election, by candidate
- Estimated cost of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016 (in million U.S. dollars)Cost estimate of ads aired for 2016 U.S. presidential election, by candidate
- Local, state and federal elections
The most important statistics
- Local political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)Local political ad spend in the U.S. 2018, by contest
- State political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)State political ad spend in the U.S. 2018, by contest
- Federal political advertising spending in the United States in 2018, by medium and contest category (in million U.S. dollars)Federal political advertising spending in the U.S. 2018, by medium
- Consumer perception
The most important statistics
- Political advertising influencing voter decision to take action in the United States as of June 2018, by typePolitical ads influence on U.S. voters decisions to take action June 2018, by type
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and age groupPolitical ads influence on U.S. voters decisions to take action 2018, by type and age
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and ethnicityPolitical ads clout on U.S. voters decisions to take action 2018, by type & ethnicity
- Level of trust in advertising on selected online entities after they displayed political ads originated in Russia according to adults in the United States as of October 2017U.S. trust in ads on online entities after displaying Russian political ads 2017
- Leading types of LGBT-themed ads enjoyed by LGBT consumers in the United States as of April 2017Leading types of ads enjoyed by LGBT communities in the U.S. 2017
- Share of consumers using selected brands in the United States as of February 2017, by political affiliationU.S. consumers' selected brand use in 2017, by political affiliation
- Share of consumers thinking of boycotting selected brands in the United States as of February 2017, by political affiliationU.S. consumers boycotting brands in 2017, by political affiliation
Discover Statista
Need help with using Statista for your research?
Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Statistics
- Italy: occurrence of politics talks 2017
- Facebook CTR in higher education advertising in the U.S. 2018, by program
- Brazil: ad spend of the federal government in Facebook 2010-2016
- Facebook CPL in higher education advertising in the U.S. in 2018, by program
- Italy: popularity of Facebook advertising among tourism companies 2015
- Consumers in the U.S. who click on Facebook ads in 2017, by age
- Italy: expenditure on Facebook advertising among tourism companies 2015
- Italy: occurrence of politics talks 2017, by gender
- Social ad revenue worldwide 2016, by company
- Italy: users opinion on social media adverts 2018, by social medium
- E-commerce: Facebook advertising metrics 2013-2014
- Facebook user attitudes towards ads on the network in the U.S. in 2017
- Consumers in the U.S. who bought products they saw advertised on Facebook in 2018
- Distribution of Facebook advertising worldwide 2013-2014, by ad type
- Selling of goods and services on WhatsApp in Asia-Pacific 2017 by country
- Selling of goods and services on social media in China 2017 by platform
- Video marketing online: most used platforms in Spain in 2014
- Media representation revenue in Denmark 2010-2022
- Media representation revenue in Bulgaria 2010-2022
Studies
- Facebook
- Digital advertising in Europe
- Advertising in Europe
- Instagram marketing and advertising
- Social media marketing
- Advertising in the United Kingdom (UK)
- Facebook marketing
- Online advertising metrics
- Facebook User-Generated Content Benchmark Report 2017
- The Value of a Facebook Fan 2013
- The 2012 Channel Preference Survey
Statistics on "Political advertising in the U.S."
- Midterm political advertising spending in the United States in 2010, 2014 and 2018 (in million U.S. dollars)
- Political advertising spending in the United States in 2018, by level (in million U.S. dollars)
- Political advertising expenditure in the United States in 2018, by medium (in million U.S. dollars)
- Radio political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
- Broadcast television political advertising spending in the United States from 2015 to 2020 (in million U.S. dollars)
- Average spending on influencer marketing per campaign in the United States in 2017, by industry (in 1,000 U.S. dollars)
- Digital political advertising spending in the United States from 2008 to 2020 (in million U.S. dollars)
- Political advertising spending on Facebook between 2014 and 2018, by sponsor category (in million U.S. dollars)
- Distribution of political advertising spending on Facebook properties in the United States between October 28 and November 3, 2018, by political affiliation
- Number of political advertising impressions on Facebook in the United States between 2014 and 2018, by sponsor category (in millions)
- U.S. states with the largest political advertising spending on Google as of August 30, 2018 (in 1,000 U.S. dollars)
- Largest political advertisers on Google in the United States as of August 2018, by ad spend (in 1,000 U.S. dollars)
- Political advertising spending during the presidential elections in the United States in 2012 and 2016 (in million U.S. dollars)
- Political advertising spending in the United States in the 2016 election season, by medium (in billion U.S. dollars)
- Number of advertisements aired for the 2016 presidential election in the United States, by sponsor
- Cost of advertisements aired for the 2016 presidential election in the United States, by sponsor (in million U.S. dollars)
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by ad airings
- Top ten media markets for the 2016 presidential general election in the United States, as of August 18, 2016, by expenditure (in million U.S. dollars)
- Number of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016
- Estimated cost of ads aired for 2016 U.S. presidential election, by candidate as of May, 2016 (in million U.S. dollars)
- Local political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
- State political advertising spending in the United States in 2018, by contest category (in million U.S. dollars)
- Federal political advertising spending in the United States in 2018, by medium and contest category (in million U.S. dollars)
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and age group
- Political advertising influencing voter decision to take action in the United States as of June 2018, by type and ethnicity
- Level of trust in advertising on selected online entities after they displayed political ads originated in Russia according to adults in the United States as of October 2017
- Leading types of LGBT-themed ads enjoyed by LGBT consumers in the United States as of April 2017
- Share of consumers using selected brands in the United States as of February 2017, by political affiliation
- Share of consumers thinking of boycotting selected brands in the United States as of February 2017, by political affiliation
- Occurrence of talks about politics in 2017 in Italy (in 1,000 people)
- Facebook clickthrough rate (CTR) in higher education advertising in the United States as of March 2018, by program
- Facebook advertising spending of the Brazilian federal government from 2010 to 2016 (in million Brazilian reals)
- Facebook cost-per-like (CPL) in higher education advertising in the United States as of March 2018, by program (in U.S. dollars)
- Have you ever invested in Facebook ads?
- Share of consumers who click on Facebook ads in the United States as of March 2017, by age group
- How much do you usually spend on Facebook ads?
- Occurrence of talks about politics in 2017 in Italy, by gender (in 1,000 people)
- Distribution of social network advertising revenue worldwide in 2016, by company
- Users opinions about adverts on main social media in Italy in 2018, by social medium
- E-commerce advertising metrics for Facebook in 3rd quarter 2013 and 3rd quarter 2014
- Facebook user attitudes towards advertising on Facebook in the United States as of March 2017
- Share of consumers who bought products they saw advertised on Facebook in the United States as of March 2018
- Distribution of Facebook advertising worldwide from 2nd quarter 2013 to 2nd quarter 2014, by ad type
- Selling of goods and services through WhatsApp in Asia-Pacific, by country
- Selling of goods and services through social media in China in 2017, by platform
- Most used platforms for uploading advertising videos in Spain in 2014
- Media representation revenue in Denmark from 2010 to 2022 (in million U.S. dollars)
- Media representation revenue in Bulgaria from 2010 to 2022 (in million U.S. dollars)
Statista Accounts:
Access All Statistics. Starting from $588 / Year
Related topics
About Statista
Statista offers dossiers and reports on over 170 industries. With Statista you are always able to make informed decisions and boost your work efficiency.
Internet & Telecommunications
- Social Media
- E-Commerce
- Online Video & Entertainment
- Advertising & Marketing
Consumer Goods & FMCG
- Alcoholic Beverages
- Cleaning Products
- Cosmetics & Personal Care
- Food & Nutrition
Retail & Trade
- Health & Hygiene
- International Trade
- Shopping Behavior
- Sports & Leisure
Travel, Tourism & Hospitality
- Business Travel
- Leisure Travel
- Accomodation
- Restaurants
Society
- Demographics
- Economy
- Education & Science
- Politics & Government
Transportation & Logistics
- Aviation
- Rail Transport
- Vehicles & Road Traffic
- Water Transport
Save statistic in .XLS format
You can only download this statistic as a Premium user.
Save statistic in .PNG format
You can only download this statistic as a Premium user.
Save statistic in .PDF format
You can only download this statistic as a Premium user.
Show source references
As a Premium user you get access to the detailed source references and background information about this statistic.
Show details about this statistic
As a Premium user you get access to background information and details about the release of this statistic.
Bookmark statistics
As soon as this statistic is updated, you will immediately be notified via e-mail.
Change statistics options
You need at least a Premium Account to use this feature.
Exclusive Corporate feature
This feature is limited to our corporate solutions.
Please contact us to get started with full access to dossiers, forecasts, studies and international data.
Corporate Account
We use cookies to personalize contents and ads, offer social media features, and analyze access to our website. In your browser settings you can configure or disable this, respectively, and can delete any already placed cookies. For details, please see your browser’s Help section (by pressing F1). Please see our privacy statement for details about how we use data.