This statistic presents the digital channels with the most influence on purchasing decisions according to internet users in the United States as of October 2018. According to the survey, 23 percent of respondents stated that the leading digital channel that influenced their decision to complete a purchase was Facebook, while in comparison only three percent of respondents reported similar responses with Twitter being their primary source.
Digital channels with the most influence on purchasing decisions according to internet users in the United States as of October 2018
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eMarketer. (March 11, 2019). Digital channels with the most influence on purchasing decisions according to internet users in the United States as of October 2018 [Graph]. In Statista. Retrieved February 22, 2020, from https://www.statista.com/statistics/988765/digital-channels-most-influential-purchasing-decisions-usa/
eMarketer. "Digital channels with the most influence on purchasing decisions according to internet users in the United States as of October 2018." Chart. March 11, 2019. Statista. Accessed February 22, 2020. https://www.statista.com/statistics/988765/digital-channels-most-influential-purchasing-decisions-usa/
eMarketer. (2019). Digital channels with the most influence on purchasing decisions according to internet users in the United States as of October 2018. Statista. Statista Inc.. Accessed: February 22, 2020. https://www.statista.com/statistics/988765/digital-channels-most-influential-purchasing-decisions-usa/
eMarketer. "Digital Channels with The Most Influence on Purchasing Decisions According to Internet Users in The United States as of October 2018." Statista, Statista Inc., 11 Mar 2019, https://www.statista.com/statistics/988765/digital-channels-most-influential-purchasing-decisions-usa/
eMarketer, Digital channels with the most influence on purchasing decisions according to internet users in the United States as of October 2018 Statista, https://www.statista.com/statistics/988765/digital-channels-most-influential-purchasing-decisions-usa/ (last visited February 22, 2020)
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