Advertising reception and effectiveness in Canada 2014

The report presents results of a consumer survey regarding perceptions of advertising in Canada. The survey was carried out in fall 2014 and discusses such issues as the role of advertising, consumers' impressions or ads' content.
  • Language: English
  • Released: November 2014
  • Source(s): The Gandalf Group, Advertising Standards Canada
Study included in Corporate Account only.
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