Advertising market in the United States

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Statista Dossier on advertising in the United States

This dossier has been compiled to provide statistical information about advertising in the United States.

Table of contents

    • Advertising spending in the U.S. 2020-2024

    • Advertising spending in the U.S. 2021-2025, by medium

    • Advertising revenue growth in the U.S. 2021 compared to pre-COVID, by medium

    • Revenue of the U.S. advertising industry 2004-2020

    • Expenses in U.S. advertising, PR and related services 2007-2020

    • Largest advertisers in the U.S. 2020

    • U.S. measured media ad spend 2014-2020, by category

    • Local ad revenue in the U.S. 2019-2022

    • Local ad revenue in the U.S. 2022, by medium

    • TV advertising spending in the U.S. 2011-2026

    • Upfront TV ad spend in the U.S. 2019-2023

    • Largest advertisers on broadcast network TV in the U.S. 2020

    • Largest advertisers on cable TV networks in the U.S. 2020

    • Radio ad revenue in the U.S. 2021-2022

    • Largest radio advertisers in the U.S. 2020

    • Leading radio advertising industries in the U.S. 2021

    • U.S. newspaper publishers revenue 2010-2020, by source

    • Advertising revenue of U.S. newspapers 2013-2020

    • Digital newspaper advertising revenue share in the U.S 2011-2020

    • U.S. periodical publishers revenue 2010-2020, by source

    • Largest magazine advertisers in the U.S. 2020

    • Expenses of U.S. outdoor advertising companies 2007-2020

    • Estimated revenue of U.S. outdoor advertising companies 2000-2020

    • Expenses of U.S. outdoor advertising companies 2007-2020

    • Leading outdoor advertising categories in the U.S. Q4 2021

    • DOOH ad spend in the U.S. 2019-2023

    • Programmatic DOOH ad spend in the U.S. 2019-2022

    • Digital advertising spending in the U.S. 2019-2024

    • Digital Market Outlook: digital advertising spending in the U.S. 2017-2026, by format

    • Change in digital ad spend in the U.S. 2019-2024

    • Growth of digital advertising revenue in the U.S. 2020-2022, by format

    • Distribution of U.S. digital ad spend 2019, by industry

    • Largest internet display advertisers in the U.S. 2020

    • U.S. podcast advertising revenue in the U.S. 2015-2023

    • Podcast ad spend growth in the U.S. 2021-2025

    • Podcast share in digital audio services ad spend in the U.S. 2019-2024

    • Podcast ad effectiveness in the U.S. 2021

    • Podcast ad revenue in the U.S. 2020, by genre

    • Podcast ad revenue in the U.S. 2019-2020, by ad type

    • Largest podcast advertisers in the U.S. 2021

    • Ad spend vs. media time gap in the U.S. 2022

    • Internet user attitudes towards online ads in the U.S. Q2 2020

    • Attitudes of U.S. internet users to brands using their data in advertising 2021

    • Influence of relevant advertising on consumer brand perception in the U.S. Q2 2020

    • Views on racial diversity in ads in U.S. 2020

    • Leading reactions of adults to relevant ads in mobile apps in the U.S. 2021

    • Preferred podcast ad types in the U.S. 2021

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