Programmatic advertising in the United Kingdom (UK)

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Statista Dossier about programmatic advertising in the United Kingdom

Table of contents

    • Largest programmatic markets worldwide 2021

    • Leading programmatic markets in Europe 2022, by growth rate

    • Programmatic ad spend in the UK 2017-2026

    • Programmatic ad spend growth in the UK 2018-2026

    • Programmatic ad impressions growth in the UK 2021-2022

    • Programmatic ad CPM growth in the U.K. 2021-2022

    • Online advertising supply chain in the UK 2020, by share of ad spend

    • Number of RTB transfers of European consumer data 2021, by country

    • RTB transfers of UK consumer data 2021, by company

    • Ways marketers buy CTV inventories worldwide 2021

    • Challenges of connected TV advertising in the UK 2021

    • Planned change in CTV ad spending by marketers worldwide 2022

    • Ways marketers buy programmatic audio ads worldwide 2021

    • Changes in programmatic audio ad spending by marketers worldwide 2021

    • Programmatic DOOH advertising buying methods in the UK 2021

    • Programmatic DOOH advertising benefits in the UK 2021

    • Leading brand suitability tactics in video advertising in the UK & the U.S. 2021

    • Weaknesses of brand suitability strategies in video advertising U.S. & UK 2021

    • Ways of improving brand suitability in video advertising in the UK & the U.S. 2021

    • Attitudes to ad data ethics in the UK & the U.S. 2022

    • Attitudes to personalized advertising in the U.K. 2022

    • Personal features consumers wish brands knew more about worldwide 2021

    • Consumer perception of ad adjacency in the UK 2021

    • Online content that endangers brand safety in the UK 2021

    • Complaints to the ASA in the UK 2021, by issue

    • Entity responsible for ad adjacency in the UK 2021

    • Consumers in favor of watching ads in exchange for free content worldwide 2020

    • Level of consent to cookies usage worldwide 2021, by country

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