Print Advertising - Worldwide

  • Worldwide
  • Ad spending in the Print Advertising segment is projected to reach US$48.78bn in 2022.
  • The largest segment is Newspaper Advertising with a market volume of US$34.41bn in 2022.
  • In global comparison, most ad spending will be generated in the United States (US$12.37bn in 2022).
  • In the Print Advertising segment, the number of readers is expected to amount to 1,384.3m users by 2027.
  • The average ad spending per reader in the Newspaper Advertising segment is projected to amount to US$25.94 in 2022.
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