Consumers' willingness to pay for organic food products in Malaysia 2019

The statistic shows the results of a survey about the consumers' willingness to spend on organic food compared to conventionally-grown food in Malaysia in 2019. According to the survey conducted by Rakuten Insight,approximately 45 percent of the Malaysian respondents stated that they would pay up to 25 percent more than conventionally-grown food products.

Consumers' willingness to spend on organic food compared to conventionally-grown food in Malaysia as of May 2019

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Source

Release date

May 2019

Region

Malaysia

Survey time period

April 3, 2019 to May 1, 2019

Number of respondents

8,386 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

The question asked in the survey was as follows: "How much would you be willing to pay for organic food?"

The survey was conducted between April 3, 2019 and May 1, 2019 among female and male respondents aged 16 years and older from the countries China, Korea, Hong Kong, Taiwan, Singapore, Thailand, Malaysia, India, Vietnam, Philippines and Indonesia.

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