Average Facebook engagement rates in Finland 2017, by posts type

Facebook page photo posts had the highest engagement rate among Finns in 2017, with a rate of 4.61 percent. Video posts followed in the ranking, with an engagement rate of 4.39 percent, while link posts had a rate of 4.27 percent that year.

Average Facebook engagement rates in Finland in 2017, by posts type

Engagement rate
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Sources

Release date

January 2018

Region

Finland

Survey time period

2017

Supplementary notes

The source adds the following information: "Engagement rates compare the number of people who interacted with a post to the total number of unique users to whom that post was served, regardless of whether those users were fans of the page at that time".

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