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Ranking of influencer segments on Instagram in France 2019, by average engagement

This statistic presents the average engagement rate on Instagram in France in 2019, according to the size of the influencer community size. According to the source, smallest communities had the highest average engagement rate. Influencers with communities between 1,000 and 5,000 followers had indeed an engagement rate of 7.21 percent.

Average engagement rate on Instagram in France in 2019, by influencer community size group

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Release date

October 2019



Survey time period


Supplementary notes

This study focuses on broad sources (analysis of agencies and companies media as well as direct analyses).

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Statistics on "Digital marketing in the United Kingdom (UK)"

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