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Brazil: most popular apps on smartphone home screens 2020

According to a survey conducted in Brazil in 2020, WhatsApp was the most commonly found app on smartphone users' home screens, with 56 percent of respondents saying the messaging application appeared on their screens directly after turning on or unlocking their devices. Meanwhile, eight percent of responding smartphone users in the South American nation said social media platform TikTok could be found on their home screens. In addition, this video sharing service was also one of the most popular mobile apps among Brazilian children.

Apps most commonly found on smartphone users' home screens in Brazil in 2020

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In cooperation with
Mobile Time; Opinion Box
Release date

December 2020



Survey time period

November 2020

Number of respondents

2,003 internet users with smartphones

Age group

16 years and older

Special properties

having already installed at least one mobile app

Method of interview

Online survey

Supplementary notes

On a smartphone, a home screen is a screen that appears right after you turn on or unlock your mobile phone.
Respondents were allowed to name up to 20 mobile apps.

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Statistics on "WhatsApp in Brazil"

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