Brazil: social network penetration 2017-2023

This statistic provides information on social network penetration in Brazil in 2017 and 2018 with a forecast until 2023. In 2018, 45 percent of the population in Brazil used social networks.
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Social network user penetration in Brazil from 2017 to 2023
Share of population
2023*53%
2022* 51%
2021* 50%
2020* 49%
2019* 47%
2018 45%
2017 43%
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