Mexico: main reasons for not buying online during Hot Sale 2020

Main reasons for not shopping online during Hot Sale in Mexico in 2020

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Release date

November 2020



Survey time period

June 2020

Number of respondents

488 respondents

Age group

18-65 years

Special properties

among internet users who did not purchase online

Method of interview

Online survey

Supplementary notes

To the question: "Why did you not purchase products and/or services during Hot Sale 2020?" ("¿Cuáles fueron las razones por las que no compraste productos y/o servicios durante Hot Sale 2020? Base no").
Percentage points exceeding 100 percent are probably due to rounding.

Hot Sale is an annual shopping event organized by the Mexican Association of Online Sales (AMVO by its acronym in Spanish) that offers promotions and discounts from different companies on the internet. It is considered the most important e-commerce event in this country.

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