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Main benefits of livestream shopping worldwide 2022

Published by
Stephanie Chevalier,
Nov 28, 2022
According to a 2022 survey, the main benefits of livestream shopping globally were the possibility to access exclusive discounts and use it as a source of inspiration and ideas. Additionally, 31 percent of respondents said that this purchasing channel enabled them to shop smarter and make more informed buying decisions.

Perceived benefits of livestream shopping worldwide in 2022

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Sources

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Release date

November 2022

Region

Worldwide

Survey time period

Q3 2022

Number of respondents

13,510 respondents

Age group

18 years and older

Supplementary notes

The source does not provide a release date, the date used is that of last access.

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Statistics on " Live commerce "

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Statistics on Live commerce

Consumer adoption

5

Company adoption

5

China

6

United States

8

Europe

8

Brazil

6

Further related statistics

21

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Topics

Livestream commerceSocial media advertising and marketing worldwideSocial commerce in the United StatesInfluencer marketing worldwideSocial commerce in China
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