In 2022, the live streaming commerce generated 770 billion yuan on Taobao, which was one of the biggest online shopping platforms in China. Livestream commerce became popular among Chinese online shoppers as it offers lower prices.
Transaction value of livestream commerce on Chinese online shopping platform Taobao in China from 2017 to 2022
(in billion yuan)
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100ec.cn. (March 22, 2023). Transaction value of livestream commerce on Chinese online shopping platform Taobao in China from 2017 to 2022 (in billion yuan) [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1174832/china-gmv-of-live-streaming-commerce-on-taobao/
100ec.cn. "Transaction value of livestream commerce on Chinese online shopping platform Taobao in China from 2017 to 2022 (in billion yuan)." Chart. March 22, 2023. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1174832/china-gmv-of-live-streaming-commerce-on-taobao/
100ec.cn. (2023). Transaction value of livestream commerce on Chinese online shopping platform Taobao in China from 2017 to 2022 (in billion yuan). Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1174832/china-gmv-of-live-streaming-commerce-on-taobao/
100ec.cn. "Transaction Value of Livestream Commerce on Chinese Online Shopping Platform Taobao in China from 2017 to 2022 (in Billion Yuan)." Statista, Statista Inc., 22 Mar 2023, https://www.statista.com/statistics/1174832/china-gmv-of-live-streaming-commerce-on-taobao/
100ec.cn, Transaction value of livestream commerce on Chinese online shopping platform Taobao in China from 2017 to 2022 (in billion yuan) Statista, https://www.statista.com/statistics/1174832/china-gmv-of-live-streaming-commerce-on-taobao/ (last visited October 09, 2024)
Transaction value of livestream commerce on Chinese online shopping platform Taobao in China from 2017 to 2022 (in billion yuan) [Graph], 100ec.cn, March 22, 2023. [Online]. Available: https://www.statista.com/statistics/1174832/china-gmv-of-live-streaming-commerce-on-taobao/