In 2020, the gross merchandise value of e-commerce live streaming in China accounted for 10.6 percent of the total online shopping's GMV. The proportion was estimated to grow to 24.3 percent in 2023.
Proportion of livestreaming e-commerce's GMV in online shopping in China from 2018 to 2020 with estimates until 2023
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iResearch. (September 10, 2021). Proportion of livestreaming e-commerce's GMV in online shopping in China from 2018 to 2020 with estimates until 2023 [Graph]. In Statista. Retrieved July 06, 2022, from https://www.statista.com/statistics/1192066/china-share-of-livestreaming-ecommerce-in-online-shopping/
iResearch. "Proportion of livestreaming e-commerce's GMV in online shopping in China from 2018 to 2020 with estimates until 2023." Chart. September 10, 2021. Statista. Accessed July 06, 2022. https://www.statista.com/statistics/1192066/china-share-of-livestreaming-ecommerce-in-online-shopping/
iResearch. (2021). Proportion of livestreaming e-commerce's GMV in online shopping in China from 2018 to 2020 with estimates until 2023. Statista. Statista Inc.. Accessed: July 06, 2022. https://www.statista.com/statistics/1192066/china-share-of-livestreaming-ecommerce-in-online-shopping/
iResearch. "Proportion of Livestreaming E-commerce's Gmv in Online Shopping in China from 2018 to 2020 with Estimates until 2023." Statista, Statista Inc., 10 Sep 2021, https://www.statista.com/statistics/1192066/china-share-of-livestreaming-ecommerce-in-online-shopping/
iResearch, Proportion of livestreaming e-commerce's GMV in online shopping in China from 2018 to 2020 with estimates until 2023 Statista, https://www.statista.com/statistics/1192066/china-share-of-livestreaming-ecommerce-in-online-shopping/ (last visited July 06, 2022)