Average time spent online by consumers on social media APAC Q3 2019-Q1 2023

Published by Leander von Kameke, Aug 4, 2023
In the first quarter of 2023, online consumers in the Asia-Pacific region spent on average two hours and 16 minutes per day using social media. This was a slight drop compared to the time spent on social media over the region in the same quarter of the previous year.

Average time spent using social media by online consumers in the Asia-Pacific region from third quarter of 2019 to the first quarter of 2023 (in hours and minutes)

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Release date

June 2023

Region

Asia, APAC

Survey time period

Q3 2019 to Q1 2023

Number of respondents

2,732,988 internet users

Age group

14-64 years

Special properties

among internet users globally

Supplementary notes

* First quarter of the year reported.

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Statistics on " Social media in the Asia-Pacific region "

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Other statistics that may interest you Social media in the Asia-Pacific region

Overview

3

Key platforms

5

Mobile market share

5

Meta

3

YouTube

3

TikTok/Douyin

5

Chinese platforms

4

Content creators

4

Consumer behavior

4

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Topics

Social media in the Asia-Pacific regionInternet usage in the Asia-Pacific regionInternet usage in Southeast AsiaInfluencer marketing in AsiaSocial commerce in Southeast Asia
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