Social media market share APAC 2020 by platform

As of May 2020, Facebook accounted for just over 79 percent of the social media market across the Asia Pacific region. Comparatively, LinkedIn accounted for just 0.1 percent of the social media market in the Asia Pacific region as of May 2020.

Social media as an information sharing platform

Over the past 20 years, the field of information and technology has demonstrated a rapid change owing to the development of social media. Sharing of information, social sharing, supporting a cause, product advertisements are just few of the reasons why social media materialized as an information sharing platform. One key element in the emergence of social media influence was the prolific advancement of mobile technology.

Outreach of social media

The average daily time spent on the media consumption in the Asia Pacific region is accounted for majorly by mobile internet or television. Mobile devices dominate the global market in terms of share of the web traffic, with the Asia Pacific region averaging higher than the global mean. With the average daily time spent on media consumption on mobile devices predicted to overtake that of television, accessibility would play an imminent role in the development of social media.

Accessibility and Facebook

The active social media penetration and the number of social media accounts per individual in the Asia Pacific region favored the growth of social media expansion. Owing to the aforementioned factors and its accessibility over a large number of platforms, Facebook accounted for the highest market share of mobile social media in the Asia Pacific region.

Market share of social media platforms in the Asia Pacific region in May 2020, by platform

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until September 30th
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

June 2020

Region

APAC

Survey time period

May 2020

Supplementary notes

Source did not provide a release date, date displayed is the date of access.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Social media in Asia Pacific "

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.