WeChat users – additional information
First released in 2011, WeChat is a mobile messaging app developed by the Chinese company Tencent. In its home market of China, WeChat is marketed as Weixin and was rebranded as WeChat in 2012 for international audiences. As of the fourth quarter of 2016, WeChat had 889 million users, a significant increase from the previous year, when the messaging app had about 697 million users in the corresponding quarter. WeChat is one of the leading social networks worldwide, placing fifth in number of active users.
WeChat has lots of popular messaging app features, including Moments. About 61 percent of WeChat users access WeChat Moments every time they open the app, and 22.6 percent of WeChat users use the WeChat Moments feature often. Voice and text messaging, group messaging, payment and games are other examples of WeChat activities. The app also includes a following function whereby users can follow accounts.