Leading OTT Super Bowl advertisers in the U.S. 2022

Published by Michele Majidi, Feb 16, 2023
Weight Watchers was the leading over-the-top (OTT) advertiser during Super Bowl LVI on February 14, 2022, with an ad spend of 1.4 million U.S. dollars. Volvo followed with an ad spend of 1.1 million U.S. dollars, while Nike rounded out the top three with 623 thousand dollars.

Leading over-the-top (OTT) Super Bowl LVI advertisers as of February 2022, by spending (in 1,000 U.S. dollars)

© Statista 2023
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

Use Ask Statista Research Service

Release date

February 2022

Region

United States

Survey time period

as of February 14, 2022

Special properties

spending on Super Bowl Sunday / includes ad spending on over-the-top video platforms Hulu, Paramount+, and Peacock

Citation formats
Statista Accounts: Access All Statistics. Starting from $588 USD / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Starter Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$69 USD $49 USD / Month *
in the first 12 months
Professional Account
Full access

Business Solutions including all features.

* Prices do not include sales tax.

Further Content: You might find this interesting as well

Topics

Super Bowl advertising in the U.S.
Statista Accounts: Access All Statistics. Starting from $588 USD / Year
Learn more about how Statista can support your business.
Menu