Leading OTT Super Bowl advertisers in the U.S. 2022
Weight Watchers was the leading over-the-top (OTT) advertiser during Super Bowl LVI on February 14, 2022, with an ad spend of 1.4 million U.S. dollars. Volvo followed with an ad spend of 1.1 million U.S. dollars, while Nike rounded out the top three with 623 thousand dollars.