Share of social in digital ad spend in the U.S. 2015-2018

Share of social network in digital advertising spending in the United States from 2015 to 2018

by Statista Research Department, last edited Oct 12, 2016
Share of social in digital ad spend in the U.S. 2015-2018 This statistic shows the social network advertising revenue as a share of total digital advertising expenditure in the United States. In 2015, U.S. social network advertising revenues accounted for 18.2 of total digital ad expenditure.
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Share of social network in digital advertising spending in the United States from 2015 to 2018

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Share of digital ad expenditure
201518.2%
2016*21.3%
2017*23.3%
2018*25.2%
Share of digital ad expenditure
201518.2%
2016*21.3%
2017*23.3%
2018*25.2%
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by Statista Research Department, last edited Oct 12, 2016
This statistic shows the social network advertising revenue as a share of total digital advertising expenditure in the United States. In 2015, U.S. social network advertising revenues accounted for 18.2 of total digital ad expenditure.
Show more
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