Most popular luxury brands on Wechat & Weibo 2022

Most popular luxury brands on Wechat and Weibo among luxury consumers worldwide as of May 2022

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Release date

July 2022

Region

Worldwide

Survey time period

April and May 2022

Supplementary notes

Popularity is defined as brand reach and engagement on Wechat and Weibo.
The source analyzed the following 60 top luxury brands analyzed based on revenue: Acne Studios, Alexander McQueen, Alexander Wang, Balenciaga, Bally, Balmain, Bosideng, Bottega Veneta, Brunello Cucinelli, Burberry, Canada Goose, Carolina Herrera, Celine, Chanel, Chloé, Coach, Comme des Garçons, Dior, Dolce & Gabbana, Dries van Noten, Ermenegildo Zegna, Etro, Fendi, Giorgio Armani, Givenchy, Gucci, Hermès, Hugo Boss, Isabel Marant, Jimmy Choo, Kate Spade, Kenzo, Loewe, Longchamp, Loro Piana, Louis Vuitton, Maison Margiela, Marc Jacobs, Marni, Max Mara, Michael Kors, Miu Miu, Moncler, Moschino, Mulberry, Off-White, Paul Smith, Prada, Ralph Lauren, Rick Owens, Saint Laurent, Salvatore Ferragamo, Stella McCartney, Supreme, Tod’s, Tom Ford, Tommy Hilfiger, Tory Burch, Valentino, and Versace.

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Statistics on " WeChat "

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Overview

5

Major markets

6

Brand strength

5

WeChat Mini Programs

6

WeChat users

7
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

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$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
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For single users
$199 USD
per month, billed annually 1
  • Free Statistics
  • Premium Statistics
  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams up to 5 people
$959 USD
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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