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In-app purchase revenue of Tencent's WeChat 2022, by country or region

Leading markets of Tencent's WeChat in 2022, based on IAP revenue

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Release date

February 2023



Survey time period


Special properties

Apple App Store and Google Play; IAP revenue reduced by platform fees and inclusive taxes; Apple App Store includes iPhone and iPad devices

Supplementary notes

The original source collects data from Apple App Store and Google Play only. Figures from various Chinese third-party app stores (e.g. Huawei AppGallery, Tencent My App, Oppo Software Store) are not included into the calculation, Thus, the IAP values shown here are the minimum estimations.

Figures have been rounded for a better understanding.

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Statistics on " WeChat "

Statistics on WeChat



Major markets


WeChat users


WeChat Mini Programs


WeChat e-commerce & retail


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