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Global IAP revenue of Tencent's WeChat 2019-2022

Global in-app purchase revenue of Tencent's WeChat from 2019 to 2022*

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Release date

February 2023



Survey time period

2019 to 2022

Special properties

Apple App Store and Google Play; IAP revenue reduced by platform fees and inclusive taxes; Apple App Store includes iPhone and iPad devices

Supplementary notes

* The original source collects data from Apple App Store and Google Play only. Figures from various Chinese third-party app stores (e.g. Huawei AppGallery, Tencent My App, Oppo Software Store) are not included into the calculation, Thus, the IAP values shown here are the minimum estimations.

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Statistics on " WeChat "

Statistics on WeChat



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WeChat users


WeChat Mini Programs


WeChat e-commerce & retail


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