Global users using online data protection tools by type 2022 | Statista

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A 2022 survey of consumers worldwide found that around half of the respondents enacted privacy mode on a pre-installed browser. Additionally, 45 percent said they had installed ad blocking. Approximately four in 10 survey participants used a password manager.

Share of consumers worldwide that use tools for online data protection as of November 2022, by type

Characteristic	Share of respondents
Enact privacy mode on a pre-installed browser	51%
Installed ad blocking	45%
Use a password manager	38%
Use PC cleaner	37%
Use paid-for premium software	29%
Use an alternative privacy-centric browser	25%

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Release date

January 2023

More information

Region

Worldwide

Survey time period

October to November 2022

Number of respondents

6,833 respondents

Supplementary notes

The research was conducted in the following countries: Australia, France, Japan, New Zealand, the Republic of Ireland, the United Kingdom (UK), the United States, and Spain.

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Statistics on U.S. consumers and cyber crime

Overview

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Incidents and data breaches

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Consumer behavior

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Awareness and prevention

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Privacy and social media

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Privacy regulations

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