U.S.: YoY online beauty price changes 2022

In April 2022, approximately 33.6 percent of SKUs of the leading beauty e-retailers in the United States experienced a price increase. In May 2021, that figure was only 3.5 percent.
The beauty category includes fragrances, hair care, makeup, personal care, and skincare products.

Distribution of beauty products year-on-year (YoY) price change of leading online retailers in the United States from May 2021 to April 2022

Characteristic	Price increase	No Price Change	Price Decrease
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-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-
-	-	-	-

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Release date

May 2022

More information

Region

United States

Survey time period

May 2021 to April 2022

Number of respondents

9 top online beauty retailers*

Special properties

beauty includes fragrances, hair care, makeup, personal care, and skincare

Supplementary notes

The source tracked the price change for the SKUs from April 2021 versus April 2022. Over 2,000 SKUs were tracked within five categories and the change in price seen each month compared to April 2021.

*The following online retailers were included: Amazon, Bloomingdale's, Neiman Marcus, Dillard's, Net-a-Porter, Revolve, Saks Fifth Avenue, Sephora, and Ulta.

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