Most viewed video streaming genres Japan 2023

Published by Statista Research Department, Feb 26, 2024
According to a survey conducted in Japan in 2023, 36.6 percent of video streaming users often watch anime or tokusatsu content. Other popular types of content included music, Japanese drama, and variety shows.

Most commonly watched video streaming genres in Japan as of June 2023

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Release date

July 2023

Region

Japan

Survey time period

May 31 to June 5, 2023

Number of respondents

46,062 respondents

Age group

12-59 years

Special properties

respondents were LINE users who previously answered that they watch video streaming services (including both free and paid video streaming services); multiple answers possible

Method of interview

Online survey

Supplementary notes

*"Tokusatsu" refers to a certain genre of Japanese special effects movies or series.

Respondents were asked which genres they watch often.

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Overview

5

Music

5

Subscription video-on-demand (SVOD)

5

eSports

3

Netflix

3

YouTube & TikTok

5

Consumer perspective

3

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Streaming worldwideSubscription video-on-demand services in EuropeStreaming in the United StatesMusic streamingSubscription video-on-demand in the United States
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