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Leading frozen mixed vegetable brands sales of the U.S. in 2020

This graph shows the sales of the leading frozen mixed vegetable brands of the United States in 2020. Birds Eye Steamfresh was the second ranked frozen mixed vegetable brand of the United States with about 32.7 million U.S. dollars worth of sales for the 12 weeks ended February 23,2020.

Frozen Mixed Vegetables

Frozen mixed vegetables are a variety of frozen vegetables, blended together in rectangular boxes or plastic bags for retail sale. The classic frozen mixed vegetables combination is peas, carrots, green beans and corn.

Nutrition experts often recommend buying frozen vegetables because it is assumed that they have some advantages over their fresh or canned counterparts. First, frozen vegetables are available all year compared to the seasonality of some fresh vegetables. Second, frozen vegetables have a longer shelf because consumers can stock them in the freezer and third, frozen veggies are often seen to have a lower carbon foot print.
On the other hand, some opponents criticize the texture and state of freshness of frozen vegetables.

The market for frozen mixed vegetables in the United States is equally divided between private label goods and branded products. Famous brands include Birds Eye, Pictsweet and the Green Giant. Birds Eye is owned by Birds Eye Foods. The company is a frozen foods’ specialist in the Unites States with headquarters in Brighton, New York, United States.

Sales of the leading frozen mixed vegetable brands in the United States in 2020

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Release date

April 2020


United States

Survey time period

12 weeks ended February 23, 2020

Supplementary notes

Total U.S. sales through supermarkets, drugstores, mass merchants, military commissaries and select club and dollar retail chains.
Numbers have been rounded to provide a better understanding of the statistic.

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Statistics on "Frozen foods market in the U.S."

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