This statistic presents the distribution of shoppers in the United States who primarily research and purchase products via smartphone, sorted by gender. As of the third quarter of 2015, 53.4 percent of mobile-first shoppers were female.
Distribution of shoppers in the United States who primarily research and purchase products via smartphone as of 3rd quarter 2015, by gender
Characteristic
Share of respondents
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Y&R. (December 21, 2015). Distribution of shoppers in the United States who primarily research and purchase products via smartphone as of 3rd quarter 2015, by gender [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/219144/mainly-mobile-shopping-research-usa-gender/
Y&R. "Distribution of shoppers in the United States who primarily research and purchase products via smartphone as of 3rd quarter 2015, by gender." Chart. December 21, 2015. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/219144/mainly-mobile-shopping-research-usa-gender/
Y&R. (2015). Distribution of shoppers in the United States who primarily research and purchase products via smartphone as of 3rd quarter 2015, by gender. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/219144/mainly-mobile-shopping-research-usa-gender/
Y&R. "Distribution of Shoppers in The United States Who Primarily Research and Purchase Products via Smartphone as of 3rd Quarter 2015, by Gender." Statista, Statista Inc., 21 Dec 2015, https://www.statista.com/statistics/219144/mainly-mobile-shopping-research-usa-gender/
Y&R, Distribution of shoppers in the United States who primarily research and purchase products via smartphone as of 3rd quarter 2015, by gender Statista, https://www.statista.com/statistics/219144/mainly-mobile-shopping-research-usa-gender/ (last visited September 01, 2024)
Distribution of shoppers in the United States who primarily research and purchase products via smartphone as of 3rd quarter 2015, by gender [Graph], Y&R, December 21, 2015. [Online]. Available: https://www.statista.com/statistics/219144/mainly-mobile-shopping-research-usa-gender/