Percentage of U.S. adults who use Instagram as of January 2018, by gender

Instagram usage reach in the United States 2018, by gender This statistic shows the share of adults in the United States who were using Instagram as of January 2018, sorted by gender. During that period of time, 39 percent of female and 30 percent of male respondents stated that they used the photo sharing app.
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GenderShare of U.S. internet users
Men30%
Women39%
GenderShare of U.S. internet users
Men30%
Women39%
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Description Source More information
This statistic shows the share of adults in the United States who were using Instagram as of January 2018, sorted by gender. During that period of time, 39 percent of female and 30 percent of male respondents stated that they used the photo sharing app.
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Release date
February 2018
Region
United States
Survey time period
January 3 to 10, 2018
Age group
18 years and older
Method of interview
Telephone interview

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