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Rakuten Group's quarterly domestic e-commerce GMS 2014-2020

In the second quarter of 2020, the domestic gross transaction value of the Rakuten Group's e-commerce sectors amounted to approximately one trillion Japanese yen, up 15.2 percent compared to the second quarter of the previous year. The Japanese online retailing company is headquartered in Tokyo, where it was founded in 1997.

Domestic e-commerce volume of the Rakuten Group from 1st quarter 2014 to 2nd quarter 2020

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Release date

August 2020



Survey time period

Q1 2014 to Q2 2020

Supplementary notes

Retroactive adjustments to Domestic E-Commerce GMS in Q3 '17 due to a revised definition of GMS for first party businesses upon the merger of Soukai Drug and (going back to Q3 '15).
Further retroactive adjustments in Q2 '19 due to the elimination of internal transactions in some businesses (going back to Q2 '17).
Domestic E-Commerce = Ichiba, Travel GTV on checkout basis, Books, Golf, Ticket, Rakuten Fashion, Dream businesses, Rakoo, Beauty, Mart, Delivery, Rakuten Direct, Car Life, Coupon, Rakuma, Rakuten Delivery Premium, Rebates, Raxy, Rakuten Seiyu Netsuper, etc.

Data prior to Q2 '18 come from previous reporting.
1 Japanese yen equals 0.0095 U.S. dollars or 0.0080 euros as of August 2020.

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