Alibaba was the top company worldwide in terms of gross merchandise volume (GMV) share across the web. The Chinese e-retail giant which provides consumers business-to-business (B2B), consumer-to-consumer (C2C), and business-to-consmer (B2C) e-commerce accounted for a total 23 percent of the overall online GMV in 2022. Amazon ranked second, accounting for 12 percent of overall online GMV.
E-commerce market share of leading e-retailers worldwide in 2022, based on GMV
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Activate. (October 18, 2023). E-commerce market share of leading e-retailers worldwide in 2022, based on GMV [Graph]. In Statista. Retrieved December 10, 2024, from https://www.statista.com/statistics/664814/global-e-commerce-market-share/
Activate. "E-commerce market share of leading e-retailers worldwide in 2022, based on GMV." Chart. October 18, 2023. Statista. Accessed December 10, 2024. https://www.statista.com/statistics/664814/global-e-commerce-market-share/
Activate. (2023). E-commerce market share of leading e-retailers worldwide in 2022, based on GMV. Statista. Statista Inc.. Accessed: December 10, 2024. https://www.statista.com/statistics/664814/global-e-commerce-market-share/
Activate. "E-commerce Market Share of Leading E-retailers Worldwide in 2022, Based on Gmv." Statista, Statista Inc., 18 Oct 2023, https://www.statista.com/statistics/664814/global-e-commerce-market-share/
Activate, E-commerce market share of leading e-retailers worldwide in 2022, based on GMV Statista, https://www.statista.com/statistics/664814/global-e-commerce-market-share/ (last visited December 10, 2024)
E-commerce market share of leading e-retailers worldwide in 2022, based on GMV [Graph], Activate, October 18, 2023. [Online]. Available: https://www.statista.com/statistics/664814/global-e-commerce-market-share/