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Most important factors for online U.S. beauty and personal care shoppers 2016

Importance of selected attributes when shopping for beauty and personal care products digitally according to U.S. digital beauty shoppers as of October 2016

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Source

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Release date

April 2017

Region

United States

Survey time period

October 2016

Number of respondents

800 respondents

Special properties

beauty and personal care online shoppers

Method of interview

Online survey

Supplementary notes

Numbers may not add up to 100 percent due to rounding.

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Statistics on " Cosmetics consumer behavior in the U.S. "

Statistics on Cosmetics consumer behavior in the U.S.

Channels and retailers

8

Purchasing behavior

6

Consumer preference

6

Online behavior

8

Further related statistics

11
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