As of January 2021, 62.1 percent of Android Instagram app owners in the United States accessed the dating app on a daily basis. According to App Ape, 85.4 percent of U.S. Instagram audiences were monthly active users of the photo sharing app.
Share of active Instagram users in the United States as of January 2021
Loading statistic...
Basic Account
Get to know the platform
You only have access to basic statistics.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$69 USD $49 USD / Month *
in the first 12 months
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you
Overview
5
- Basic Statistic Social media: active usage penetration in selected countries and territories 2023
- Premium Statistic Social media: global penetration rate 2023, by region
- Basic Statistic Social network users in selected countries in 2022 and 2027
- Basic Statistic Social media users in the United States 2019-2028
- Premium Statistic United States: social network penetration 2018-2027
Benchmarks
8
- Premium Statistic Most used social media platforms by type in the U.S. 2023
- Premium Statistic Social network usage by brand in the U.S. 2023
- Basic Statistic Most downloaded social media apps U.S. 2022
- Premium Statistic Leading iPhone social media apps in the U.S. 2022, by downloads
- Premium Statistic Leading mobile apps in the United States 2023, by unique visitors
- Premium Statistic U.S. market share of leading social media websites 2023
- Basic Statistic U.S. adult and teen Instagram and Tiktok usage 2020-2021
- Basic Statistic Favorite social networks of U.S. teens 2012-2021
Usage
7
- Premium Statistic Average daily media use in the U.S. 2022, by medium
- Premium Statistic Weekly time spent on leading online activities in the U.S. 2022
- Premium Statistic Most common social media activities in the U.S. 2023
- Basic Statistic U.S. users daily engagement with leading social media platforms 2022
- Basic Statistic U.S. social media interactions per article 2022, by topic
- Premium Statistic U.S. preferred social media platform to watch short-form videos 2021
- Premium Statistic U.S. young users daily media activities during the COVID-19 pandemic 2021, by age
Facebook
8
- Basic Statistic Countries with the most Facebook users 2023
- Basic Statistic Facebook users in the United States 2018-2027
- Basic Statistic United States: Facebook usage penetration 2018-2027
- Basic Statistic Facebook: monthly active users in North America 2010-2023
- Premium Statistic U.S. Facebook users 2023, by age and gender
- Basic Statistic Facebook usage reach in the United States 2021, by gender
- Basic Statistic Facebook usage reach in the United States 2021, by age group
- Basic Statistic Facebook usage reach in the United States 2021, by education
Instagram
8
- Premium Statistic Instagram users in the United States 2018-2027
- Basic Statistic U.S. Instagram users 2023, by gender
- Premium Statistic U.S. Instagram users 2023, by age group
- Basic Statistic Instagram usage reach in the United States 2021, by age group
- Basic Statistic Instagram usage reach in the United States 2021, by gender
- Premium Statistic Instagram monthly active user ratio in the U.S. 2021, by frequency
- Basic Statistic Rate of Instagram user activity in the U.S. 2021
- Basic Statistic U.S. adults who have a favorable impression of Instagram 2022
TikTok
8
- Basic Statistic TikTok: number of users in the United States 20219-2025
- Basic Statistic U.S. TikTok user development 2019-2025
- Premium Statistic TikTok usage distribution in the U.S. 2022, by age
- Premium Statistic U.S. TikTok usage frequency 2021
- Premium Statistic U.S. TikTok usage frequency 2021, by gender
- Premium Statistic U.S. TikTok usage frequency 2021, by household income
- Premium Statistic Rate of TikTok user activity in the U.S. 2021
- Basic Statistic U.S. adults who have a favorable opinion of TikTok 2021
Other major platforms
5
- Premium Statistic Twitter users in the United States 2018-2027
- Premium Statistic Number of LinkedIn users in the United States 2018-2027
- Premium Statistic Pinterest users in the United States 2018-2027
- Premium Statistic Reddit users in the United States 2018-2027
- Premium Statistic Snapchat users in the United States 2018-2027
Social media brand profiles
8
- Basic Statistic Most well-known social networks in the United States 2022
- Premium Statistic Facebook brand profile in the United States 2022
- Premium Statistic Instagram brand profile in the United States 2022
- Premium Statistic TikTok brand profile in the United States 2022
- Premium Statistic Twitter brand profile in the United States 2022
- Premium Statistic LinkedIn brand profile in the United States 2022
- Premium Statistic Pinterest brand profile in the United States 2022
- Premium Statistic Reddit brand profile in the United States 2022
Marketing
7
- Premium Statistic Ad spending per internet user of social media advertising in the U.S. 2018-2027
- Premium Statistic Revenue growth of social media advertising in the U.S. 2018-2027
- Premium Statistic Digital Market Outlook: social media ad spend change U.S. 2018-2026, by device
- Premium Statistic Digital Market Outlook: SM ad spend per internet user U.S. 2018-2027, by device
- Premium Statistic Digital Market Outlook: social media ad spend in the U.S. 2017-2026, by device
- Premium Statistic Revenue of the social media advertising industry in the U.S. 2018-2027
- Premium Statistic Revenue growth of social media advertising in the U.S. 2018-2027
Opinions
5
- Basic Statistic U.S. internet users who think social media is good or bad for society 2022
- Basic Statistic U.S. adults supporting verification to create social media profile 2022, by age group
- Basic Statistic U.S. adults supporting ID verification to create social media profile 2022, by gender
- Basic Statistic U.S. adults on the metaverse replacing social media 2021
- Basic Statistic U.S. Gen Z opinion of social media appearance 2021
Further related statistics
17
- Share of U.S. internet users who use Instagram 2015, by ethnicity
- Share of U.S. cell phone users who use Instagram in 2013, by ethnicity
- Share of U.S. cell phone users who use Instagram in 2013, by education
- Instagram user share in Egypt 2022, by age group
- Instagram user share in Egypt 2022, by gender
- South Africa: number of Instagram users 2018-2022
- South Africa: Instagram users 2022, by gender
- Instagram user share in Kenya 2022, by age group
- Nigeria: Instagram users 2022, by age group
- Kenya: Instagram user share 2022, by gender
- South Sudan: Instagram users 2022, by age group
- Latin America: Instagram usage among children 2019, by country
- Algeria: Instagram users 2023, by age group
- South Africa: Instagram users 2022, by age group
- Instagram user share in Algeria 2021, by gender
- Most mentioned brands on French-language Instagram worldwide 2021
- Camera app SNOW Android user distribution South Korea 2020, by age and gender
Further Content: You might find this interesting as well
Statistics
- Share of U.S. internet users who use Instagram 2015, by ethnicity
- Share of U.S. cell phone users who use Instagram in 2013, by ethnicity
- Share of U.S. cell phone users who use Instagram in 2013, by education
- Instagram user share in Egypt 2022, by age group
- Instagram user share in Egypt 2022, by gender
- South Africa: number of Instagram users 2018-2022
- South Africa: Instagram users 2022, by gender
- Instagram user share in Kenya 2022, by age group
- Nigeria: Instagram users 2022, by age group
- Kenya: Instagram user share 2022, by gender
- South Sudan: Instagram users 2022, by age group
- Latin America: Instagram usage among children 2019, by country
- Algeria: Instagram users 2023, by age group
- South Africa: Instagram users 2022, by age group
- Instagram user share in Algeria 2021, by gender
- Most mentioned brands on French-language Instagram worldwide 2021
- Camera app SNOW Android user distribution South Korea 2020, by age and gender
App Ape. (February 17, 2021). Share of active Instagram users in the United States as of January 2021 [Graph]. In Statista. Retrieved June 10, 2023, from https://www.statista.com/statistics/270512/us-instagram-user-ratio-rate-of-activity/
App Ape. "Share of active Instagram users in the United States as of January 2021." Chart. February 17, 2021. Statista. Accessed June 10, 2023. https://www.statista.com/statistics/270512/us-instagram-user-ratio-rate-of-activity/
App Ape. (2021). Share of active Instagram users in the United States as of January 2021. Statista. Statista Inc.. Accessed: June 10, 2023. https://www.statista.com/statistics/270512/us-instagram-user-ratio-rate-of-activity/
App Ape. "Share of Active Instagram Users in The United States as of January 2021." Statista, Statista Inc., 17 Feb 2021, https://www.statista.com/statistics/270512/us-instagram-user-ratio-rate-of-activity/
App Ape, Share of active Instagram users in the United States as of January 2021 Statista, https://www.statista.com/statistics/270512/us-instagram-user-ratio-rate-of-activity/ (last visited June 10, 2023)
Share of active Instagram users in the United States as of January 2021 [Graph], App Ape, February 17, 2021. [Online]. Available: https://www.statista.com/statistics/270512/us-instagram-user-ratio-rate-of-activity/