Latin America: media ad spend country share 2018-2022

In 2018, Brazil accounted for 45 percent of media advertising spending in Latin America and was the largest ad market. By 2022, Brazil's share is expected to decrease to 44 percent. Argentina's share is expected to grow from 16 to 18 percent in the presented period.

Distribution of media advertising spending in Latin America in 2018 and 2022, by country

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Sources

Release date

December 2018

Region

Central and South America

Survey time period

2018

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Statistics on "Advertising in Colombia"

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