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Mexico: products most interesting to buy online during & after COVID-19

According to a series of surveys conducted in Mexico from April to June 2020, 64 percent of participants stated to be interested in buying food online during the COVID-19 pandemic. While staple products generated the most interest when it comes to internet purchases during the sanitary crisis in the North American country, the interest towards these products decreases as the state of emergency passes and the situation stabilizes. On the other hand, after months of confinement, categories that aim at entertainment (such as technology, media and entertainment) or long-term care (such as fashion or personal care) are becoming more relevant among Mexicans.

Products that were most interesting to purchase online during and after the coronavirus (COVID-19) pandemic in Mexico between April and June 2020

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Sources

Release date

July 2020

Region

Mexico

Survey time period

April 8 to June 25, 2020

Number of respondents

916*

Age group

18 years and older

Method of interview

Online panel

Supplementary notes

* The report includes several studies conducted by the source throughout the COVID-19 pandemic in Mexico. The number of participants in those four surveys amounted to a total of 1,227 people.

To the questions: "What are the products you are most interested in buying during the pandemic on the internet" and "What are the products you are most interested in buying after the pandemic on the internet?" ("¿Cuáles son los productos que estás más interesado(a) en comprar durante la pandemia en internet?" y "¿Cuáles son los productos que estás más interesado(a) en comprar después de la pandemia en internet?")

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Statistics on "Coronavirus (COVID-19) in Mexico"

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