As of April 2023, Amazon was the most visited online marketplace in the United States, with about 2.2 billion visits per month. Second place went to eBay, with approximately 655 million visits, followed in third place by Etsy, with close to 446 million.
Leading online marketplaces in the United States as of April 2023, based on number of monthly visits
(in millions)
Characteristic
Number of U.S visits in millions
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includes pure-play marketplaces or retailers with a third-party marketplace
Supplementary notes
According to source, data excluded online retailers whose online marketplace forms a very small part of their overall business, as well as price comparison sites, and marketplaces that only support business-to-business (B2B) trade.
The source does not provide a date of release, the date given is that of last access.
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Web Retailer. (August 8, 2023). Leading online marketplaces in the United States as of April 2023, based on number of monthly visits (in millions) [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/270884/most-visited-websites-in-the-retail-sector-in-the-us/
Web Retailer. "Leading online marketplaces in the United States as of April 2023, based on number of monthly visits (in millions)." Chart. August 8, 2023. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/270884/most-visited-websites-in-the-retail-sector-in-the-us/
Web Retailer. (2023). Leading online marketplaces in the United States as of April 2023, based on number of monthly visits (in millions). Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/270884/most-visited-websites-in-the-retail-sector-in-the-us/
Web Retailer. "Leading Online Marketplaces in The United States as of April 2023, Based on Number of Monthly Visits (in Millions)." Statista, Statista Inc., 8 Aug 2023, https://www.statista.com/statistics/270884/most-visited-websites-in-the-retail-sector-in-the-us/
Web Retailer, Leading online marketplaces in the United States as of April 2023, based on number of monthly visits (in millions) Statista, https://www.statista.com/statistics/270884/most-visited-websites-in-the-retail-sector-in-the-us/ (last visited July 27, 2024)
Leading online marketplaces in the United States as of April 2023, based on number of monthly visits (in millions) [Graph], Web Retailer, August 8, 2023. [Online]. Available: https://www.statista.com/statistics/270884/most-visited-websites-in-the-retail-sector-in-the-us/