Between January 2022 and February 2023, mobile app frauds - which include cost-per-install (CPI) fraud - had an estimated value of approximately 2.05 billion U.S. dollars in the European market. The Asia-Pacific market was the second most targeted during the examined period, with app frauds in the region ranking up to 1.5 billion U.S. dollars in possible losses. The North American market followed, with app frauds in the region presenting an estimated value of around 1.2 billion U.S. dollars.
Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region
(in million U.S. dollars)
Characteristic
Estimated financial value of fraud in million U.S. dollars
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AppsFlyer. (April 5, 2023). Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars) [Graph]. In Statista. Retrieved October 31, 2024, from https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer. "Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars)." Chart. April 5, 2023. Statista. Accessed October 31, 2024. https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer. (2023). Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars). Statista. Statista Inc.. Accessed: October 31, 2024. https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer. "Estimated Financial Value of Mobile App Fraud Worldwide from January 2022 to February 2023, by Region (in Million U.S. Dollars)." Statista, Statista Inc., 5 Apr 2023, https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer, Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars) Statista, https://www.statista.com/statistics/1380426/app-fraud-value-by-region/ (last visited October 31, 2024)
Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars) [Graph], AppsFlyer, April 5, 2023. [Online]. Available: https://www.statista.com/statistics/1380426/app-fraud-value-by-region/