Between January 2022 and February 2023, mobile app frauds - which include cost-per-install (CPI) fraud - had an estimated value of approximately 2.05 billion U.S. dollars in the European market. The Asia-Pacific market was the second most targeted during the examined period, with app frauds in the region ranking up to 1.5 billion U.S. dollars in possible losses. The North American market followed, with app frauds in the region presenting an estimated value of around 1.2 billion U.S. dollars.
Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region
(in million U.S. dollars)
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Estimated financial value of fraud in million U.S. dollars
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AppsFlyer. (April 5, 2023). Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars) [Graph]. In Statista. Retrieved September 12, 2024, from https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer. "Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars)." Chart. April 5, 2023. Statista. Accessed September 12, 2024. https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer. (2023). Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars). Statista. Statista Inc.. Accessed: September 12, 2024. https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer. "Estimated Financial Value of Mobile App Fraud Worldwide from January 2022 to February 2023, by Region (in Million U.S. Dollars)." Statista, Statista Inc., 5 Apr 2023, https://www.statista.com/statistics/1380426/app-fraud-value-by-region/
AppsFlyer, Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars) Statista, https://www.statista.com/statistics/1380426/app-fraud-value-by-region/ (last visited September 12, 2024)
Estimated financial value of mobile app fraud worldwide from January 2022 to February 2023, by region (in million U.S. dollars) [Graph], AppsFlyer, April 5, 2023. [Online]. Available: https://www.statista.com/statistics/1380426/app-fraud-value-by-region/